Decking Direct

Opportunity

Decking Direct offers a powerful opportunity for motivated builders, landscapers, or business-minded operators to step into ownership with the backing of a modern, fast-growing brand.

Built on a mission to raise the standard of outdoor living, Decking Direct bridges the gap between overpriced luxury builds and cheap, poor-quality work. The brand combines premium craftsmanship, innovative systems, and customer-first service to deliver exceptional results for homeowners, and a proven business model for franchise partners.

Launched in 2023 after rebranding an established decking and fencing company, Decking Direct has quickly established itself as an industry leader in professionalism, communication, and value. With streamlined systems, strong marketing, and growing nationwide demand, franchise partners can build scalable, profitable businesses while enjoying the freedom of being their own boss.

Founders Profile

Decking Direct was founded by brothers Murdoch and Ash, whose complementary strengths drive the brand’s success and underpin its strong franchise model.

Murdoch has started and sold more than seven businesses and holds an MBA with a background in management consulting, having advised hundreds of companies on marketing and growth. At Decking Direct, he leads the strategic direction and marketing systems that generate steady lead flow for the network.

Ash brings deep operational expertise, having founded and exited an FMCG company. His focus on systems and processes ensures every project runs smoothly and efficiently.

Together, they’ve built a franchise model that supports independent business owners through proven systems, strategic marketing, and practical guidance from leaders who have built and scaled successful companies before.

Franchise Partner Profile

• Builder, landscaper, or trades professional (preferred)
• Strong sales and customer service skills
• Committed, motivated, and “all in” attitude toward business ownership
• Passion for quality workmanship and customer satisfaction
• Self-driven, organised, and proactive in managing operations
• Comfortable following proven systems and processes
• Entrepreneurial mindset with a desire to scale long-term
• Team player who values transparency, accountability, and growth
• Financially prepared to invest in and grow a sustainable business