BoatSmart HQ

New Zealand & Australia flag of nz flag of au

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Love boating? Then this could very well be your dream business. BoatSmart HQ  provides time poor boat owners with a complete vessel management service that ensures their boats are ready any time, any day of the year - and are always safe and compliant. Franchisees (First Mates) work with owners to reduce costs through preventative maintenance which generates a regular stream of income. Franchisees log all maintenance and upgrades to the mobile BoatSmart HQ app which is included in the total support package.  This comprehensive business model provides all the infrastructure, marketing and technology support franchisees need to earn an impressive income doing what they love.

  • Training and ongoing professional development 
  • Centralised client invoicing 
  • Software development 
  • National marketing 


BoatSmart HQ was created by Jeff Taylor a passionate boatie. Jeff was previously based in the UK, and with a launch moored in Auckland, he was looking for a managed maintenance solution, which has led to the development of BoatSmart HQ. Jeff identified an opportunity in the marine industry for time-poor, luxury boat owners needing a ‘total vessel management solution’ which enables them to spend their precious spare time on the water, rather than on the constant maintenance and upkeep required for this type of vessel. Jeff has had a significant international career at board level with Sony Europe and BBC Worldwide, and looks forward to sharing his vast experience and knowledge with franchisees through this exciting, innovative franchise system.  

Zach Du Burgess has been involved with the business from day one and recently became a Director. With many years’ experience in the marine industry, working as an Engineer and First Mate on Superyachts, Zach has also been involved in technology-led businesses engaging with clients and ensuring customer satisfaction, this combination of expertise sees him bring a wealth of experience to all areas of the business.

Franchisee Profile

  • Proven skills and abilities in a marine environment
  • Marine engineer highly desirable 
  • Good communication and organisational skills

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Franchise Information